Privacy Policy

Website: www.alulafragrances.com

Last updated: 30 October 2026

1.  About This Policy

This Privacy Policy explains how Al Ula Fragrances (“Al Ula”, “we”, “us” or “our”) collects, uses, stores and discloses personal information when you visit our website, browse products, contact us, subscribe to updates, or place an order. Please read it carefully. By using our website, you acknowledge the practices described here. Where applicable law requires consent, we will request it separately.

2.  Information We Collect

We may collect information that you provide directly and information generated when you use the website, including:

•     Personal and contact details: name, email address, telephone number, billing address, shipping address and information you include in messages.

•     Orders and transactions: products viewed or purchased, order history, delivery details, returns or replacement requests, and customer-service correspondence.

•     Payment-related details: transaction status, payment method and payment references provided by the payment provider. Payments may be processed by third-party payment services; we do not intend to store full card or payment credentials on our own systems.

•     Device and usage data: IP address, browser type, device identifiers, pages visited, referring pages, approximate location inferred from IP address, and interactions with the website.

•     Preferences: newsletter subscriptions, marketing choices, and preferences saved through cookies or similar technologies.

3.  How We Use Information

We use information as reasonably necessary to: process, confirm, pack and deliver orders; take or verify payments; provide order updates and customer support; handle complaints, replacements and returns; operate, maintain and improve our website and shopping experience; personalise content where enabled; protect against fraud, misuse and security incidents; maintain business, tax and accounting records; send promotional messages where permitted; and meet legal or regulatory requirements.

4.  Cookies and Similar Technologies

Our website may use cookies, pixels and similar technologies to keep the shopping cart and checkout functioning, remember preferences, measure site performance, understand traffic and support marketing where enabled. You can manage cookies through your browser settings. Blocking some cookies may affect site functionality. Where required by law, we will seek consent before using non-essential cookies or similar technologies.

5.  How Information May Be Shared

We may disclose relevant information to service providers that support website hosting and operation, payment processing, order fulfilment and shipping, customer support, analytics, security and marketing. We may also disclose information when required by law or lawful process, to protect customers or our rights, to address suspected fraud or security issues, or as part of a merger, restructuring or sale of business assets. We do not describe this as a sale of personal information; any change to our practices will be reflected in an updated policy and any legally required notice.

6.  Third-Party Services and Links

Some features may be provided by third parties, including payment gateways, delivery partners, analytics providers, advertising services or social platforms. Third parties process information under their own privacy terms. Our website may also link to external websites; we are not responsible for their content or privacy practices. Please review their policies before sharing information with them.